Open-source cold emailing software for marketers

Outreach Studio is an open-source outreach software that helps marketers keep in touch with their contacts and manage outreach campaigns at scale.

Currently in private alpha. Sign up to get updates about our progress and be the first to try it out. Updates are sent once every 1-2 months.

UpdatesFeaturesAbout

Leads labels and triggersfeature

I'm thrilled to announce that I've just implemented labels for leads in OutreachStudio! This new feature allows you to categorize and organize your leads more effectively but this is not where we stop. Labels can also be used as triggers for automations, enabling you to create more dynamic and responsive campaigns.

Campaign sending indicator

Each label has a selectable set of triggers that can run automations when applied to a lead. For example, you can set up an automation to notify your sales team via Slack whenever a lead is labeled as "Interested". This way, your team can respond promptly to potential opportunities.

You can also create automations that change the status of leads based on their labels. For instance, if a lead is labeled as "Follow up later", you can set up an automation to move them to a specific sequence or send them a reminder email after a certain period.

The label can be applied automatically by AI analyzing the replies, or manually by you. The AI prompt is provided by you, the user, so you have full control over how the labels are assigned.